Reclaimed Antique Flooring
Reclaimed Antique Flooring are an established reclaimed flooring company with quality craftsmen and 25 years of expertise in providing a wide variety of wooden flooring and cladding.
The Project Brief
With over 25 years in the business, Reclaimed Antique Flooring wanted a website that would represent not only their professionalism, but a bespoke feel tailor-made for their customers.
The client wanted a website that would showcase their business and represent the pride in what they do. It needed to be interactive, visually stunning and of course, practical – including contact forms, e-commerce integration and product showcases. Reclaimed Antique Flooring’s previous site didn’t hit the mark, so it was imperative the team designed a website that would give the client confidence – and make sure it was the right fit. The client also wanted to increase customer traffic to the site by setting up Google AdWords.
Colour & Typography
The Project Outcome
The resulting website built by the team at Lowaire Digital presented visually exciting and engaging site that showcased not only the bespoke feel Reclaimed Antique Flooring were looking for, but provided a platform for customer engagement and organic SEO.
As antique flooring in itself is a very visual business, it was imperative that the site was visually appealing, and the team selected a typography and colour scheme that would compliment the high-quality antique wood-flooring images and sliders.
We also integrated a simple-to-use e-commerce system, allowing the client to accept online orders and (via the backend of the website) give these orders a status, e.g. pending, approved and on hold. WooCommerce seemed like the obvious choice, due to its ease-of-use for the client and high customisability.
Lowaire also set up a Google AdWords campaign on behalf of the client, and continue to monitor it’s success.
Project Team Members
Our team of experts based in Leicestershire have been carefully selected in order to ensure we provide high quality and consistent results to our clients. Therefore it’s no surprise that over 50% of our business comes from word of mouth referrals from our existing clients.
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