What is Conversion Tracking?
If your business has ever used Google AdWords for your marketing, it is easy to tell just how many clicks you are getting across your ads. However, is it possible to tell which visitors acted on your ad after clicking? With conversion tracking you can.
How Does it Help?
It allows you to measure many aspects of you website such as contact form entries, purchases, or email address clicks. This allows you to see how many of your clicks are being converted into valuable actions on your website. In addition, it can also be setup work with smartphone applications and even offline tracking.
How is it Setup?
Conversion tracking can be setup through adding a snippet of code to the pages that you wish to track. This will then allow your AdWords & Google Analytics account to being tracking your conversion. This is included with our AdWords management (PPC) service, so if you are looking to get started with tracking your converted customers then get in touch with our team today.